top of page

Inspiring Leadership, Big Ideas, and Community Impact: Moira, Berrigan & Federation Place-Based Day Brings Vision to Life for Fairley Leadership Participants

  • Kimberley Chu
  • Apr 30
  • 3 min read

Updated: 3 days ago

30th April 2025


Cobram, VIC - Community leaders, emerging changemakers, and regional advocates came together on the land of Yorta Yorta and Bangarang Country for the Moira, Berrigan & Federation Place-Based Day — a dynamic event designed to spark collaboration, strengthen local leadership, and inspire action across the Moira and Berrigan regions.


Organised as part of the Fairley Leadership Program, the day offered participants the opportunity to engage with influential speakers, pitch real community projects, and explore what it means to lead with purpose in rural and regional contexts.


The opening session featured powerful insights from Dr Julia Cornwell McKean GAICD (Mayor, Berrigan Shire Council) and Dr Graeme Emonson PSM (Chair, Panel of Administrators, Moira Shire Council), who shared their experiences and reflections on local governance, the importance of connected communities, and what makes — and breaks — effective leadership.


Dr Emonson introduced the group to the concept of authentic leadership, reminding participants that “leadership is a responsibility, not a privilege.” He emphasised that good leaders know their values and genuinely care for people — a theme echoed throughout the day.

Figure 1 Photo of the 2025 Fairley Leadership Program participants and Panelists Dr Julia Cornwell McKean GAICD, Mayor at Berrigan Shire Council and Dr Graeme Emonson PSM, Chair Administrator at Moira Shire Council at Cobram Civic Centre.
Figure 1 Photo of the 2025 Fairley Leadership Program participants and Panelists Dr Julia Cornwell McKean GAICD, Mayor at Berrigan Shire Council and Dr Graeme Emonson PSM, Chair Administrator at Moira Shire Council at Cobram Civic Centre.

Participants then stepped into the spotlight, delivering elevator pitches to Dr Cornwell McKean and Tim Russell (Regional Development Manager, Department of Jobs, Skills, Industry and Regions, and Fairley Fellow 2017) on a range of grassroots projects. From youth recreation and pelvic health education to inclusive autism awareness and women’s leadership pathways, the pitches showcased the depth of talent and ambition in the region.

Julia shared advice on sharpening ideas: “Keep it short, sharp and meaningful. Know your why — and always be ready to share it.” Tim complemented this with practical guidance on refining proposals and being clear about the ask, ensuring stakeholders understand exactly what support is needed and why it matters.

Figure 2 Photo of the 2025 Fairley Leadership Program participants and Guest Speaker Tim Russell FF’17, Regional Development Manager, Department of Jobs, Skills, Industry and Regions.
Figure 2 Photo of the 2025 Fairley Leadership Program participants and Guest Speaker Tim Russell FF’17, Regional Development Manager, Department of Jobs, Skills, Industry and Regions.

In the following session, Tim provided guidance on regional priorities and economic development, funding opportunities and the importance of designing locally relevant, sustainable projects. “Start with what makes your place unique,” he advised, encouraging participants to think creatively and deliver within their own communities.


Figure 3 Photo of the 2025 Fairley Leadership Program participants and Panelists Rachel McKay FF’23, Marissa Daly FF’23 and Dr Mark Ashcroft, CEO of NCN Health.
Figure 3 Photo of the 2025 Fairley Leadership Program participants and Panelists Rachel McKay FF’23, Marissa Daly FF’23 and Dr Mark Ashcroft, CEO of NCN Health.

2023 Fairley Leadership alumni Rachel McKay and Marissa Daly shared the journey behind their Love Your Sister community health campaign, which united Cobram residents to promote screening and preventative care. Their reflections highlighted the realities of community projects — from financial transparency to accepting setbacks — and the immense rewards of community-led success.

“Everything worth doing feels uncomfortable,” they shared, capturing the courage at the heart of leadership.

A standout moment of the day came from Dr Mark Ashcroft, CEO of NCN Health, who challenged participants to lead with clarity, conviction, and care. “Be brave. Think differently,” he encouraged, while also highlighting the importance of aligning action with shared purpose.

“Have a plan that you can share — one that captures the values of the communities you serve.” He reminded the group that people may forget the details, but “people remember how you made them feel.”

Figure 4 Photo of the 2025 Fairley Leadership Program participants and Guest Speaker Rachel Williams FF’24, Program Manager at Marian Community Specialist Family Violence Service.
Figure 4 Photo of the 2025 Fairley Leadership Program participants and Guest Speaker Rachel Williams FF’24, Program Manager at Marian Community Specialist Family Violence Service.

The day closed with a powerful presentation from Rachel Williams, Program Manager at Marian Community Specialist Family Violence Service and Fairley Fellow 2024, who shared sobering insights into the realities of family violence in rural and regional areas. Her session was a reminder that real leadership involves listening, advocating, and stepping forward — even when the path is tough.


The Moira, Berrigan & Federation Place-Based Day was a vibrant showcase of what happens when passionate people come together with a shared vision for their communities. With inspiration sparked and practical tools in hand, Fairley leaders are already shaping a stronger, more connected future for the region.

 

bottom of page